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Gibb & Co Lawyers - Legacy Meets Modern Authority

Gibb & Co Lawyers

Legacy Meets Modern Authority

Legal
Legal Services
12 weeks
2024
Website SolutionsSEOBrandingConversion Optimization
The Struggle

Static Brochure Instead of Modern Front Door

"Gibb & Co, a law firm established in 1892, had a website that didn't reflect its heritage or support growth. Their digital presence felt like a static brochure rather than a modern front door."

1

SEO Issues

Generic pages with weak keyword targeting and limited structure.

2

Poor UX

Text-heavy layout requiring multiple clicks to find lawyers or services.

3

Underpowered Branding

The "EST. 1892" legacy was hidden behind generic messaging.

4

Low Conversions

No clear funnels for appointments or instant channels like WhatsApp.

The Solution

The JXING Tech Intervention

We rebuilt gibblawyers.com into a conversion engine. We introduced a structured WordPress architecture for better SEO, designed three primary homepage funnels for lawyers, services, and appointments, and brought their 130+ year legacy to the forefront with outcome-driven messaging and multiple low-friction enquiry paths.

Structured WordPress architecture for better SEO

Three primary homepage funnels: lawyers, services, and appointments

Brought 130+ year legacy to the forefront with outcome-driven messaging

Multiple low-friction enquiry paths including WhatsApp

Visual Transformation

See the Difference

Drag the slider to compare the before and after transformation

BEFOREAFTER
Website after JXING Tech digital transformation
Website before JXING Tech intervention
Drag to compare
Results

The Numbers Speak

0
Search Visibility
0
User Journey
0
Heritage Focus
The Verdict

Old School Values. New School Presence.

"By unifying SEO, UX, branding, and conversion design, JXINGTECH transformed Gibb & Co's website from a static brochure into a modern, high-performing digital front door—turning a 130+ year legacy into measurable online opportunity."
Viral Verdict

"Old school values. New school presence."

Ready for Your Transformation?

Let's discuss how we can help your business achieve similar results.